So, You Want to Study Communications?
Welcome to the latest installment of our college exploration series! Today, we're delving into the captivating world of communications. If you have a passion for storytelling, a knack for persuasion, or a fascination with media and technology, then studying communications might be the perfect fit for you. Let's dive in and explore what this dynamic field has to offer.
Communications is a multifaceted discipline encompassing everything from journalism and public relations to digital media and advertising. It's about understanding how information is created, shared, and interpreted across various platforms and audiences. In today's interconnected world, effective communication skills are more crucial than ever, making this field both exciting and rewarding to explore.
To position yourself as a competitive applicant in the undergraduate admissions process, consider taking the following courses:
Four years of English or literature to hone your writing skills and cultivate a deep appreciation for storytelling.
Four years of history/social sciences, including psychology, sociology, or anthropology, to understand human behavior and societal trends, develop critical thinking skills, and gain insights into cultural contexts.
Three to four years of a foreign language to expand your global perspective and enhance cross-cultural communication.
Electives in media studies, film production, graphic design, or related fields to explore your specific interests within the communications realm.
Although advanced math classes are not required as they would be for business or engineering majors, many colleges do still want to see three to four years of math courses, and the more selective colleges will want to see advanced courses such as calculus regardless of major.
Keep in mind that curiosity and a passion for learning are essential qualities in any field. Successful students often demonstrate a willingness to explore new ideas, challenge conventional thinking, and adapt to changing technologies and trends. Reading widely, staying informed, and seeking out diverse perspectives can help you thrive in the dynamic world of communications.
If you're eager to dive deeper into the field of communications, here are some resources to consider:
Subscribe to industry publications like PRWeek to stay abreast of the latest trends and developments.
Participate in extracurricular activities such as school newspapers, school radio/television stations, or digital media clubs to gain hands-on experience.
Offer to take over the social media or an advertising role for any club.
Build a strong online presence by creating a professional website or blog where you can showcase your writing, design, or multimedia skills.
Host your own podcast on a topic you are interested in or contribute to someone else’s podcast.
Consider volunteering or freelancing for local community organizations, student-run publications, or online platforms to showcase your skills and make a positive impact.
Summer is an excellent time to explore internships, study abroad programs, or specialized courses in communications. Look for opportunities such as:
Explore internship opportunities with media companies, advertising agencies, public relations firms, corporate communication departments, non-profit organizations, or local government agencies to gain practical experience and make valuable connections. While many internships are geared toward college students, at the very least, reach out to people you know in the field and see if you can spend some time shadowing them on the job to get a feel for the day-to-day responsibilities.
Take an online course (explore Coursera or edX) or community college course covering topics such as social media marketing, content creation, data journalism, or multimedia storytelling to enhance your skills.
Consider courses for high school students run by universities. When searching online for these, look for pre-college programs—many options ofter both in person and virtual options. One such example is the University of Florida: Summer Media Institute. Pre-college programs vary in selectivity, but be sure you plan ahead because applications have deadlines and programs can fill quickly.
Remember, studying communications is not just about mastering techniques or technologies; it's about understanding the power of words, images, and ideas to inform, inspire, and influence. Whether you aspire to be a journalist, a public relations specialist, a digital marketer, or a media entrepreneur, the journey begins with a passion for communication and a commitment to excellence. So, embrace the opportunities, seize the challenges, and embark on an exciting adventure in the dynamic field of communications!